Rural Tourism And Processes Of Cultural
Heritage Manufacture
Author(s)
G. Swensen
Abstract
Cultural heritage is today considered to be an asset well-suited to opening up
new possibilities in marginal rural areas in need of additional business sectors, of
which tourism is one of the most flourishing. This article discusses some of the
precautions that have to be taken if a relationship is to develop that is beneficial
to all parties involved and in which both heritage management and tourism are
going to be winners. Cultural heritage assets are often considered vulnerable
resources, but at the same time they stimulate emotions and may represent
experiences highly sought after by a particular niche of tourists. From a
comparative study of two upper mountain areas in Norway where mountain
summer farming still exists, the article discusses the particular type of
adaptations found in these regions as part of the heritage tourism debate.
Keywords: heritage tourism, cultural historic environments, cultural heritage
protection, vernacular architecture.
1 Introduction
Heritage tourism has been interpreted as an answer to the fact that vast areas of
the western world had their livelihood dramatically changed as a result of
economic restructuring processes taking place in the 1980s. Heritage tourism can
be apprehended as a strategy to create new jobs as well as preserve cultural
identities in many areas that in earlier times were based on primary industries
(Franklin [1]). In the new situation there has been a need to exploit local natural
resources including vernacular built heritage to attract new markets (Franklin [1],
AlSayyad [2]).
In this paper we look more closely at the relationship we find between the
tourism sector and cultural heritage management. Do the expectations the
Keywords
heritage tourism, cultural historic environments, cultural heritage
protection, vernacular architecture.
Related Book
Other papers in this volume
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