Application Of Strategic Management In
Enterprises Located In The Czech Republic As A
Tool Of Resources Management Support
Author(s)
H. Jáčová & J. Horák
Abstract
The submitted article is focused on the problems of the application of strategic
management in companies that are located in the Czech Republic as a tool of
resources management support in accordance with the principle of sustainable
development. The first part of the article describes sustainable development in
general. The next part deals with the description of resources management. The
main goal of the article is based on the analysis of usage of enterprise resource
planning (ERP) systems for the needs of strategic management. The application
of key models such as Balanced Scorecard (BSC), Total Quality Management
(TQM), Management by Objectives (MBO), Six Sigma and others is subject to
analysis in accordance with ERP systems implemented in medium sized and
large companies. The presented information was obtained from the intensive
survey that took place in January and February 2013. Strategic management is an
area that is focused on long-term planning and strategic direction of an
enterprise. Findings of management indicate that it is important to manage and
systematically evaluate the company in a long-term perspective if the company
wants to be successful and enjoy excellent financial health. From the sustainable
development and resources management point of view it is important to use
information systems that help to improve the efficiency of managerial control of
an enterprise. On the other hand it is crucial to analyze whether the used ERP
systems support higher profitability and enable application of strategic
management models. The main goal of the vast majority of companies is based
on the increase or maximization of own market value that is achieved by strategy
of the company in a long-term period. The right strategy is important for survival
of enterprise in today’s competitive market and rapidly changing environment.
Keywords: balanced scorecard, enterprise, enterprise resource planning
systems, environmental protection, information systems, models of strategic
Keywords
Keywords: balanced scorecard, enterprise, enterprise resource planning
systems, environmental protection, information systems, models of strategic
Related Book
Other papers in this volume
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