Welcome To Brazil, Amazon Region,
The Green Center Of The World: A Strategy For
Sustainable Tourism And Eco-tourism
Author(s)
M. C. Tojeiro
Abstract
This work contributes to a discussion on a theoretical level on the external
pressures for environmental changes which have started to act on companies of
high impact potential to the environment, and the possible answers companies
may have to those vectors of environmental demands. Aiming at assisting the
expectations initially described, the main external conditions for the responsible
companies are analyzed for the occurrence of changes in the business
environmental strategies. The possible strategies adopted by the companies as an
answer to these environmental determinants are classified, thus contributing to
the elaboration of efficient and effective public policies that explore with
responsibility this alternative of economic development. Finally, after having
emphasized the limits of the concept of \“Strategic Environmental
Administration”, with respect to the materialization of the new challenge
imposed by the paradigm of sustained development, the so-called concept of
\“Sustainable Before Management” is analyzed and presented as a sine qua non
factor for a sustained environmental administration, emphasizing in this work the
variable tourism – precisely the eco-tourism.
Keywords: sustained environmental management, environmental strategy,
eco-tourism.
1 Introduction
The intensive and indiscriminate use of renewable and non-renewable natural
resources, associated to the demographic explosion and an increased awareness
that the Earth is the only habitat possible for man to live, in his more predictable
Keywords
sustained environmental management, environmental strategy,eco-tourism.
Related Book
Other papers in this volume
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