Simulating A Digital Business Ecosystem
Author(s)
M. Petrou, S. Gautam & K. N. Giannoutakis
Abstract
A digital business ecosystem (DBE) is a closed or semi-closed system of small
and medium enterprises (SMEs), which will come together in cyberspace in the
same way that companies gather in a business park in the physical world. These
companies will interact with each other through buyer–seller relationships. The
purpose of this work is to develop a methodology that will allow one to study the
ecosystem under various conditions and we present here a model for the mutual
interactions between companies in a DBE and a methodology that can allow one
to study the dynamics of a digital business ecosystem. Furthermore we present a
quantitative model for studying the dynamics of such a system, inspired by human
physiology and attempting to capture many aspects of the way companies interact
with each other, including the quantitative modelling of trust and mistrust.
1 Introduction
A digital business ecosystem (DBE) is a closed or semi-closed system of small
and medium enterprises (SMEs), which will come together in cyberspace in the
same way that companies gather in a business park in the physical world. These
companies will interact with each other through buyer–seller relationships. The
purpose of this work is to develop methodology that will allow one to study the
ecosystem under various conditions. In particular, we would like to answer the
following question: \“Under the assumption that the ecosystem is closed, and static,
ie no external influences, which of the companies in it are most likely to prosper
and survive, and which are most likely to be suppressed?”. This is a situation
of competitive co-existence, where each unit receives excitatory and inhibitory
signals from all other units in the system. Such systems exist in biology, and their
states are known to oscillate between extremes, rather than to converge to a single
Keywords
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